<aside> 🌟 Image and video optimization are quick-wins for content marketing both on the website and on platforms like Youtube!

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How to optimize images

Images with correct formatting are an important part of SEO elements.

• Original, unique
• File Named properly (not DSC1000.JPG)
• Optimized properly (not 4000 pixels)
• Doesn’t block the content but supports
• Every page needs an image
• Alt tag >

How to optimize videos on Youtube/Vimeo

• Include target keyword ONCE in video title
• Write 200+ word descriptions for each video
• Upload a transcript
• Don’t use clickbait titles
• Add eye-catching thumbnails
• Link to your website’s relevant page (and get a useful backlink!)

<aside> 🧐 82% of all video results in Google are from YouTube.

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